J.Lindeberg, the new equipment manufacturer for the Omega European Masters
J.Lindeberg is a clothes brand that was created in Stockholm in 1996. The range includes men’s and women’s fashion and high fashion articles for golf and ski. Their collections are presented during international fashion weeks, for example in New York, Beijing, London or Stockholm. Collections specialised for sports are worn by some of the best athletes in the world. Many professional golfers have a contract with them, such as Jamie Donaldson, Tyrell Hatton,or Carlos Ortiz.
The Swedish company wanted to reinforce its implication in golf by becoming one of the sponsors and the official equipment manufacturer of the Omega European Masters. J.Lindeberg
now furnishes all equipment for volunteers working at the Omega European Masters. «The brand’s articles bring together technical materials with contemporary design. You have to see them being worn in order to get an idea», raises Philippe Carl, who sells the J.Lindeberg brand in his shop in Crans-Montana.